Tag: GGY

Great Britain online GGY up 21% in Q4 amid record customer activity

Online gross gambling yield (GGY) in Great Britain increased 21% year-on-year during the fourth quarter of 2024 to £1.54 billion (€1.85 billion/$1.92 billion) as the total number of bets and spins reached a record high.

Data published yesterday (6 February) by the Great Britain Gambling Commission covers the three months to 31 December 2024. It primarily covers online gambling but also references GGY and activity in the land-based betting sector.

The Q4 online GGY figure surpasses the £1.30 billion posted in the same period in the last year. It is also 16.7% ahead of £1.32 billion in the third quarter of last year.

On top of this, overall online bets and spins jumped 8% year-on-year to a record 25.9 billion. However, average monthly active player accounts declined 3% in Q4.

Slots GGY hits £709 million

Slots remain the primary source of GGY in Britain. During Q4, online slots GGY reached £709 million, an increase of 15%. Total spins were also 9% higher at 23.9 billion while average..

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