Penn Entertainment is to launch ESPN Bet in Washington DC after securing market access in the US capital through a new partnership with Monumental Sports & Entertainment (MSE).
Effective immediately, the long-term deal enables ESPN Bet to join several other approved online operators already established in DC. These include BetMGM, FanDuel, Caesars, Fanatics and DraftKings.
According to a 14 January statement, ESPN Bet will also become a sports betting partner of MSE and its various sports teams. MSE owns and operates NHL ice hockey team the Washington Capitals, NBA basketball team the Washington Wizards and the Washington Mystics of the WNBA. It also counts several multi-purpose venues among its portfolio of assets.
As part of the agreement, ESPN Bet will work with MSE to enhance the fan experience via an integrated marketing partnership. This multi-channel collaboration will include in-arena and media components, such as features in game broadcasts on MSE-owned Monumental Sports Ne..