A 20-day journey following every promo wager and boosted parlay on the app.
Watch any game on ESPN or on its sister network ABC and you will see the ESPN Bet advertisements and promotions during just about every commercial break.
They have become ubiquitous parts of the network’s sports programming.
These are the advertisements hawking ESPN’s betting app, featuring Stephen A Smith, Mike Greenberg and other assorted talking heads from the network’s lineup.
A strong push like this from the Disney marketing department is not surprising. The media giant regularly uses all its tentacles to promote its various properties. The synergy its sports personalities offer is a major reason why ESPN hooked up with Penn Entertainment following the gaming company’s divorce from Barstool.
Those recognisable figures are now prominently featured on ESPN Bet’s promo page endorsing certain wagers. Most often these include pre-packaged parlays and odds boosts connected to upcoming games airing on the ne..